Digital First
"The digital journalism in India, witnessed experienced journalists from traditional media turning into trailblazers and game changers. Giving a new identity to news dissemination, they have put together the technological advancements and are competing the media majors in India. In this book, the author has tried to bring together various aspects of each of these popular digital organizations, firms, portals, websites, groups or teams working hard to make a name in this new market of news and media. Some of the digital journalism trailblazers in India that the author has covered in detail in this book are ThePrint, ScoopWhoop, Inshorts, IndiaSpend, Boomlive, Alt News, Inshorts, Youth ki Awaz (YKA), Democracy News Live, Beyond headlines, Better India, The Quint, PARI, The Wire, Exchange4Media, Newslaundry, Scroll, The Logical Indian etc. Many others like editorji, Khabar Lahariya and CG Netswara have been discussed briefly in a separate chapter. All these journalism start ups have different approaches to digital journalism in India. One chapter each is dedicated to the case study of such groups where the author is trying to explore their origin, founders and the major attributes that make them stand apart strategic intent, vision, mission, goals, objectives, organisational structure, content strategies and management, editorial policies, target audience and distribution strategies, collaborations, market, business models, mergers, work culture, environment, revenue, Social Media presence, Competitive edge, Challenges and achievements, and business models and the future of Entrepreneurial Journalism in India. Some are for-profit (like The Quint and Scroll), some are non- profit content based start ups (Like PARI and Khabar Lahariya) and others are aggregation based with a greater emphasis on technology (Like Inshorts). At present, these start ups do not stand in comparision with the muscle of the leading legacy news media like the Times of India or HT Media group, but they have grown big in terms of audience"--