Jim Marshall, the Father of Loud
And so Marshall's tone obsession began, with Jim constantly improving his amp designs, listening to players' needs, and inventing new ways to satisfy them. Since the '60s, his amps have attracted some of the greatest guitarists in rock history, from Jimi Hendrix, Eric Clapton, Jeff Beck, and Jimmy Page to Billy Gibbons, Eddie Van Halen, Slash, and Zakk Wylde."