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Media Ethics: Key Principles for Responsible Practice makes ethics accessible and applicable to media practice, and explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. Unlike application-oriented casebooks, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior. Author Patrick Lee Plaisance synthesizes classical and contemporary ethics in an accessible way to help students ask the right questions and develop their critical reasoning skills, as both media consumers and media professionals of the future. The Second Edition includes new examples and case studies, expanded coverage of digital media, and two new chapters that distinguish the three major frameworks of media ethics and explore the discipline across new media platforms, including blogs, new forms of digital journalism, and social networking sites.

Media Ethics: Key Principles for Responsible Practice equips students with the knowledge and critical skill sets they need to develop a solid foundation in ethical thinking and responsible media behavior. The text balances ethics theory with case studies to explain key ethical principles and their application in real-world media practice. The book introduces classical and contemporary ethics theory and helps students develop a greater understanding of and appreciation for the deliberative process required for responsible media practice. Dedicated chapters address key ethical principles including transparency, justice, harm, autonomy, privacy, and community. Case studies throughout the book provide examples of media behaviors that have posed real-life dilemmas. These contemporary examples underscore the need for ethical media practice and also set the stage for lively debate and reflection. The third edition includes up-to-date case studies, media research, and ethics theory applications to media technologies. Three new chapters address moral decision-making in everyday life, the key factors involved in being a responsible media consumer, and ethical and policy questions surrounding Big Data and our data-driven media system. Developed to foster ethical thought and decision-making, Media Ethics is the ideal textbook for courses dealing with ethics in journalism, public relations, advertising, strategic communication, and media marketing.

This work establishes a contemporary profile of virtue in professional media practice. Author Patrick Lee Plaisance examines the experiences, perspectives, moral stances, and demographic data of two dozen professional exemplars in journalism and public relations. Plaisance conducted extensive personal "life story" interviews and collected survey data to assess the exemplars’ personality traits, ethical ideologies, moral reasoning skills and perceived workplace climate. The chosen professionals span the geographic United States, and include Pulitzer Prize winners and trendsetting PR corporate executives, ranging from rising stars to established veterans. Their thoughts, opinions, and experiences provide readers with an insider’s perspective on the thought process of decision makers in media. The unique observations in this volume will be stimulating reading for practitioners, researchers, and students in journalism and public relations. Virtue in Media establishes a key benchmark, and sets an agenda for future research into the moral psychology of media professionals.

Media Ethics: Key Principles for Responsible Practice equips students with the knowledge and critical skill sets they need to develop a solid foundation in ethical thinking and responsible media behavior.

Ce guide de poche s'adresse à tous les soignants confrontés à l'urgence médicale en ville ou à l'hôpital. Il répertorie par ordre alphabétique les principaux médicaments de l'urgence, avec des tableaux synthétiques tous construits sur le même principe : propriétés pharmacologiques, indications, contre-indications, précautions d'emploi, posologie, voies d'administration, délai et durée d'action, interactions médicamenteuses, effets secondaires, surdosage. Il inclut également une partie « thérapeutique », qui indique toutes les thérapeutiques lors des principales situations d'urgence, classées par ordre alphabétique (menace d'accouchement prématuré, embolie pulmonaire, intoxications, agitation, oedème de Quincke, etc.). Sa présentation à double entrée - par médicaments et par pathologies - fait de cet ouvrage l'outil indispensable du praticien de l'urgence.

La référence de l'urgence préhospitalière à l'usage des médecins généralistes ou spécialistes et des étudiants en médecine enfin mise à jour ! Dans cette 4e édition du "petit livre rouge", retrouvez toute la démarche du médecin en intervention ou recevant un patient, qui évalue le dégré de gravité, entreprend les éventuels gestes d'urgence, établit un diagnostic, décide de la prise en charge thérapeutique puis organise l'éventuel transfert à l'hôpital. Tous les outils indispensables à la construction de cette démarche essentielle vous sont proposés dans ce livre à travers 4 parties : • plus de 90 arbres décisionnels à jour des dernières recommandations qui vont des symptômes aux orientations diagnostiques et thérapeutiques ; • de nombreuses techniques devant être connues et maîtrisées dans le contexte de l'urgence, illustrées de plus de 100 schémas et photographies en couleur ; • un aide-mémoire regroupant les scores, formules, classifications et indices de gravités fondamentaux à connaître; • tous les principaux médicaments de l'urgence. Urgences Vitales a été rédigé et mis à jour par une équipe de 30 professionnels spécialistes et renommés de la médecine d'urgence.