This book aims to guide readers to learn the necessary enterprise skills to create and run their own businesses. It provides not only a manual for business skills but also a step-by-step guide that will enable readers to successfully master, develop and run an enterprise. This one-stop manual offers a simple explanation of all the essential enterprise skills and learning resources needed for a theoretical understanding of the topic, as well as practical tips for the budding entrepreneur.
A reader will particularly learn:
• The conceptual framework of enterprise functions.
• Skills, concepts and functions necessary to understand the enterprise.
• Tools necessary for assessing yourself as an entrepreneur.
• Steps essential for creating an enterprise, including developing a viable business concept, product-market fit and business model.
• Steps significant for running and growing an enterprise successfully.
• Tools for assessing the ability of your enterprise to grow.