Electronic Customer Relationship Management

Annotation. Continuing the tradition of Journal of Management Information Systems, this strictly refereed series of research volumes offers an unparalleled lasting record of the field of Information Systems. Featuring brand new material specifically written for this series, each volume presents both knowledge aboutorganizational systems, and methods for creating new knowledge in the discipline. To further the field¿s continuing development, the series is designed to serve researchers as well as practitioners. AMIS publishes several topical volumes each year, edited by leading authorities in the various subfields of IS.