In this book, James Westphal and Sun Hyun Park develop symbolic management into a major theoretical perspective on governance. Not only does symbolic management provide a compelling behavioral alternative to economic perspectives such as agency theory, but it subsumes economic theory. Agency theory is reconceived as a historically contingent institutional logic that became taken for granted among corporate stakeholders for a period of time and eventually replaced by a new logic of governance. Through a body of extensive empirical research Westphal and Park demonstrate how the symbolic management activities of firm leaders have contributed to this historical shift in prevailing logics of governance, and present a warning to regulators, investors, and the general public.