This combined text provides a unique stakeholder perspective to strategic management. Global issues and examples are woven into each chapter instead of one separate chapter. Also heavily integrates quality, small business and non-profit strategic issues. Cases (40) are up-to-date and cover a broad range of issues and environmental contexts. Adopters can select a combined text/casebook, separate paperback text concepts, cases, or customized cases.
Book Details
- Country: US
- Published: 1994
- Publisher: West Publishing Company
- Language: English
- Pages: 1052
- Available Formats:
- Reading Modes: