Thailand

Although the Asia-Pacific region has, for a long time, been associated with inbound tourism its growth rate for outbound tourism is greater than any other of the world's economic blocks. One feature of this growth is that 78% of outbound Asian traffic is within the region itself, and this intra-regional traffic has an important economic role. UNWTO has therefore commissioned a series of reports on the trends and potential of seven leading markets: Australia; China; Hong Kong; India; Japan; Republic of Korea; and Thailand.