Principles of Social Psychology

Principles of Social Psychology provides an up-to-date overview of the major concerns and issues in social psychology. The book integrates the well-established traditional material of social psychology such as conformity attitudes and prejudice, with some of the newer insights into social life which have emerged over the past few decades, such as the study of discourse, relationships, social identity, and social representations. Principles of Social Psychology also incorporates a number of the themes and concerns which have emerged recently in social psychology. These include problems of ethnocentrism and identity, ethical issues in social psychology, and the challenges to conventional methodology represented by some of the new areas of research. The combination of established knowledge, recent theory, and significant themes means that this is a book which students and lecturers will find both useful and interesting.