Electronic Commerce

A complete introduction to e-commerce, from strategic planning to actual fulfillment, this book uses a non-technical writing style to explain the technology of the Internet. This thorough reference provides the critical, technical, and operational details necessary to familiarize the reader with e-commerce. Includes a wide array of topics, such as "Internet architecture, " methods of "designing, evaluating, and managing Web sites, " and "how to launch a business on the Internet." For Web designers, IT administrators, Web administrators, and Managers in the field of information services.