The Twelve Steps to Customer Trust

Twelve Steps To Customer Trust is both a reference and work book, born from years of successful coaching by its author, Rick Doran. In the last decade, Rick's Twelve Steps To Customer Trust workshops have invigorated seasoned managers and frontline employees from a variety of industries, in their quest to attract and retain customers. "Compelling trust is the highest form of human motivation." -Stephen R. Covey, Author