Crafting and Executing Strategy
By Arthur A. Thompson, Arthur A.. Thompson, Alonzo J. Strickland, John E. Gamble
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"Crafting and Executing Strategy" presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management
Book Details
- Country: US
- Published: 2010
- Publisher: McGraw-Hill/Irwin
- Language: English
- Pages: 1184
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